In the world of Design, Creativity and Digital Culture, typography is the "period" that many projects lack and lettering is the greatest artistic "source" of emotional expression, the craft of bringing words to life. Both create the symphony of visual communication.

OFFF Sevilla 2023, Graficatessen and LAB Sevilla join their creative minds one more year to go "Cháchara" with established voices and emerging talents of typographic design and lettering. An intergenerational event where established experts will share their individual and collective experiences and where new promises will explain "to the letter" their current vision of this lexical-artistic world that is at its peak.

TYPEFACES CREATED AND RAISED IN THE STREETS OF SEVILLE

Agua, Feria, Regina, San Hermenegildo, Sierpes... In 1845, embossed letters on tiles flourished in the corners of Seville, whose mission was to name the maps. Andalusia was embarking on its own graphic identity from the capital of Seville, which expanded to other territories such as Extremadura and the Canary Islands. Its origin? The ceramics company of the British Carlos Pickman in the monastery of La Cartuja in Seville.

Today these tiles tell us stories. Justa and Rvfina is a project born from the unstoppable curiosity to unravel the visual legacy of the streets of Seville, digitizing its essence in free downloadable fonts. This group of designers, illustrators and typographers seeks to give a little piece of culture that was forgotten to the citizens and give voice to some tiles that have been witnesses of time and tradition.

In OFFF Sevilla 2023 "we go to Cháchara" with the minds behind this typographic project that documents the visual heritage of our city: Ricardo Barquín from Seville, Pedro Delgado from Huelva, Jorge Manuel from Cordoba and Juanjo López from Madrid.

AN EMERGING TALENT WHO DOES NOT MISS "A COMMA".

From designs with the mythical ASCII characters from the time when images could not be used in computers, to interpretations of vintage signs such as the manzanilla sign in the mythical Calle Correduría in Seville.

Nacho Fernández-Trujillo uses the letter as a semiotic and generative
as a semiotic and generative element,
being this the backbone of his projects.
projects. His typographies are addictive and innovative and his lettering is a non-stop experimentation with new techniques and shapes. "Nachoooft" is very present in the current Andalusian cultural and musical scene and you can find his magnetic style in posters and typographies for Los Dominguito and groups like Vera Fauna from Seville.

The fresh perspective of this young promise of lettering and typography from Southern Europe will be key in the dialogue with the award-winning Laura Meseguer and the guys from the Justa and Rvfina project.

THE HISTORY OF TYPOGRAPHIC DESIGN IN SPAIN IS PARTLY IN HIS "HANDWRITING"

The birth of the letter EUSKAL in the
Basque Country, or the Book of Kells of the Celtic monks in the Middle Ages
prove that typographies originated with their origins with the aim of uniting the
people and give them their own identity. Virtues that are currently reflected in Laura Meseguer's projects and in her way of communicating through different types of letters. The Catalan artist is a Gràffica Prize winner and one of the most relevant typical designers in our country.

Their designs and productions are distributed through their own digital type foundry “Type-Ø-Tones”. Laura has crossed borders with the Certificate of Typographic Excellence from the TDC of New York, among other recognitions, and through the book "How to create typefaces. From sketch to screen" translated into Polish, Portuguese, English and Chinese. A talent that has spread throughout our country and has served as a gateway to the graphic world.

The Catalan artist is multifaceted and shares her knowledge with the educational community as director of her Type-g school. Furthermore, her empowerment as a leading woman in the graphic sector has led her to collaborate with Alphabettes.org, a showcase of works and research on letters, typography and typographic design carried out by women. 

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